What approach should members maintain to fulfill their duty of care?

To fulfill their duty of care, members should adhere to the principle of exercising reasonable care and prudent judgment. This approach underscores the importance of making informed and careful decisions when managing investments or handling client affairs. A duty of care requires individuals to act in the best interests of their clients, which involves being diligent, well-informed, and thoughtful about the implications of their actions.

This means taking the time to research options, understand the risks and benefits involved, and ensuring that decisions are based on careful consideration rather than impulsive or insufficiently backed strategies. It promotes a commitment to professionalism and accountability in all dealings.

In contrast, minimal supervision could lead to negligence in managing responsibilities, and relying solely on personal investment strategies may not consider the unique needs or circumstances of clients. Aggressive marketing, while potentially effective in promoting services, does not address the core ethical obligation to prioritize clients' interests and welfare. Thus, the focus must be on maintaining high standards of care and making prudent judgments in every action taken.